The two young dudes who started the Los Angeles clothing brand Vow, Christopher and Jorge, describe what they create as “equal parts occult, cynical and abrasive.” I would describe it as part clothing brand, part DIY project, like finding a dope vintage tee and silkscreening some of your art on it for a friend. These guys put love and wit into their creations, with their tongue-in-cheek hand-printed graphics and hand-distressed tees, lovingly washed many times so that you don’t have to. I think my favorite piece is their vegan leather grocery tote, a collabo they did with Little Moons. I don’t know about the rest of the world, but Santa Monica banned plastic bags from grocery stores last year, so I have been dutifully carrying around my reusable bags everywhere. Although this tote really is too awesome to be used for storing food in. You can pick up any of their tees or totes in their webstore HERE. After the jump, check out a selection of their offerings as well as images from their SS12 lookbook.
New Comments